Biased Cuts

Season 2 Episode 4: Shopify, Membership, and Patronage...Oh My!

August 23, 2020 J'Amy Tarr + Lisa Anderson Shaffer Season 2 Episode 4
Biased Cuts
Season 2 Episode 4: Shopify, Membership, and Patronage...Oh My!
Chapters
Biased Cuts
Season 2 Episode 4: Shopify, Membership, and Patronage...Oh My!
Aug 23, 2020 Season 2 Episode 4
J'Amy Tarr + Lisa Anderson Shaffer

Sartorial hosts J'Amy Tarr and Lisa Anderson Shaffer share over 30 years of experience in the fashion industry. Together they dish on the warm fuzzies, big wins, huge losses, and all the bad behavior (theirs included) encountered during their time in business. Stop by for the real juice on what it takes to run an indie brand in the big, badass fashion biz. 

In this episode, J’Amy and Lisa discuss the important shift in customer experience that is critical to survive the current state of the fashion industry. They share the big wins and defeating fails of their newest website upgrades. From exclusive password protected benefits, to choose your own price shopping, J'Amy + Lisa  break down what's working and what has been an uphill battle to build. 

J’Amy Tarr is a Bay Area designer and founder of J’Amy Tarr Outerwear. 

Lisa Anderson Shaffer is a Bay Area jewelry designer and founder of Zelma Rose. 

 www.jamytarr.com

www.zelmarose.com

Follow us on Instagram @biasedcuts

We are sponsored by www.mvcode.com

Show Notes

Sartorial hosts J'Amy Tarr and Lisa Anderson Shaffer share over 30 years of experience in the fashion industry. Together they dish on the warm fuzzies, big wins, huge losses, and all the bad behavior (theirs included) encountered during their time in business. Stop by for the real juice on what it takes to run an indie brand in the big, badass fashion biz. 

In this episode, J’Amy and Lisa discuss the important shift in customer experience that is critical to survive the current state of the fashion industry. They share the big wins and defeating fails of their newest website upgrades. From exclusive password protected benefits, to choose your own price shopping, J'Amy + Lisa  break down what's working and what has been an uphill battle to build. 

J’Amy Tarr is a Bay Area designer and founder of J’Amy Tarr Outerwear. 

Lisa Anderson Shaffer is a Bay Area jewelry designer and founder of Zelma Rose. 

 www.jamytarr.com

www.zelmarose.com

Follow us on Instagram @biasedcuts

We are sponsored by www.mvcode.com